WSJ plans micro-fees for online articles
News Corp plans to introduce micro-payments for individual articles and premium subscriptions to the Wall Street Journal's website this year in a milestone in the news industry's race to find better online business models.
"A sophisticated micropayments service" will launch this autumn, Robert Thomson, editor-in-chief of Dow Jones and managing editor of the Journal, told the Financial Times.
The move will position the Journal as the first big newspaper title to adopt a model many are studying cautiously as they seek to reduce dependence on plunging advertising revenues.
It comes as John Kerry, the Massachusetts senator leading congressional hearings on the future of journalism, told the FT it was conceivable that publishers could be given limited exemption from antitrust laws to discuss online models.
"A sophisticated micropayments service" will launch this autumn, Robert Thomson, editor-in-chief of Dow Jones and managing editor of the Journal, told the Financial Times.
The move will position the Journal as the first big newspaper title to adopt a model many are studying cautiously as they seek to reduce dependence on plunging advertising revenues.
It comes as John Kerry, the Massachusetts senator leading congressional hearings on the future of journalism, told the FT it was conceivable that publishers could be given limited exemption from antitrust laws to discuss online models.
posted by temporal at 5/12/2009
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